Tuesday, March 17, 2009

Does Your Operational BI Integrate Predictive Analytics?

David Stodder wrote a post in the Ventana's blog, called Does Your Operational BI Integrate Predictive Analytics? In the post, he commented that in the Ventana benchmark research on Operational Business Intelligence Trends, they found that a large number of organizations are deploying technology to enable better decisions and actions by front-line workers and operational managers.

He said: "Organizations should consider whether they need to supplement BI with predictive analytics: that is, statistical and data mining tools for intelligently monitoring processes and implementing predictive models to guide response to events. To manage operations, many organizations are already deploying a range of sometimes overlapping technologies, including business process management, ERP, workflow, business activity monitoring and business rules management."

He considers that analytics are most often not presented in operational BI dashboards, but the technology vendors are beginning to address this problem. He commented about the new release of TIBCO Spotfire bring together the Spotfire analytics and visualization products with the predictive analytics tools gained through its acquisition of Insightful. For him, this sort of integration is an important development; organizations should evaluate how well their vendors are integrating predictive analytics with analytics and BI to help them achieve the most optimum outcomes.

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